10 Sep 2010
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Click Bank: improving search results
Click Bank: improving search results
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Sometimes keyword searches occasionally turn up results that don’t fit with your niche. For example, if you search using the term "dog training", further down the list of results, or depending on how your sort the results, you may end up with other listings that use the term "training" in the description that don’t have anything to do with dogs. If you find that you’re getting too many irrelevant results, you may want to make your search more specific or eliminate keywords that don’t fit your niche. You can do so by adding certain criteria to your search, such as:
• If you enter your keywords in quotes, such as "golf swing", we will only return listings that use the phrase
exactly
as entered.
• If you enter your keywords with AND in between, such as golf AND swing, we will only return listings that use
both
terms.
• If you enter your keywords with OR in between, such as golf OR swing, we will return listings that have
either
term.
• If you enter your keywords with NOT between, such as golf NOT swing, we will
exclude
any listings that include the second term.
• If you enter + before a keyword, such as golf +swing, we will only return listings that include the + keyword.
• If you enter – before a keyword, such as golf -swing, we will exclude any listings that include the -keyword.
• If you use parentheses with your keywords, you can do more complicated searches. For example, if you type (golf OR swing) AND help, you will get results that include either golf or swing combined with the word help, such as golf help or swing help.
In addition to those searches, you can also include “wildcards” that can help broaden your results:
• Using the character ? will return listings that use keywords where the ? is replaced with a single letter. For example, if you type gol?, you would get results that include golf or gold.
• Using the character * will return listings that use keywords where the * is replaced with multiple characters. For example, if you type gol*, you would get results that include golf, golfing, golfer, gold, golden, etc. This can be very useful for returning listings with related keywords, like the golf/golfer/golfing example.
• Using the character ~ after a keyword will return listings that include keywords that are spelled similarly to the keyword. For example, if you type roam~, it would return listings with keywords such as roams, foam, etc.
By using these special search techniques, you can make sure your searches are as targeted and relevant to your niche as possible.
Article Details
Article ID:
152
Created On:
25 Feb 2010 7:25 AM
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